Expressions of Interest for the founder group are now closed.
Do you want to:
- Connect with your Customers?
- Increase your knowledge and skills in digital marketing tools?
- Integrate digital into your existing business?
- Explore collaborative sales promotions?
- Increase your sales?
Customers have been increasingly shopping and researching products and businesses online because of Covid-19 and it won’t stop!
Northern Beaches Council is offering a free hands-on Digital Marketing Program (DMP) which will empower our local businesses to build their digital capacity which will enable them to better connect to customers and stay / grow their business.
20 local businesses have been selected to pilot this program, which will take them through steps to develop a tailored digital marketing program (starting January 2021).
This FREE program will be held via online group sessions, with 1:1 support sessions if needed. The program includes eight weeks of learning and free webinars and support.
It will cover:
- Business / retail fundamentals
- Today’s connected customer
- Digital marketing fundamentals - audit, tools, build
- Website and online sales fundamentals
- Social media - Facebook, Instagram and YouTube
- Promotional campaign involving whole area
- Content creation
At the end of the program, participants will be given the opportunity to delve into each topic deeper with workshops that will allow them to apply the learning and tools to their business.
We will be hosting free webinars which will be accessible to all businesses registered which will run at the same time as the DMP. Don’t worry if you don’t have experience in accessing webinars etc, we will help you and guide you the whole way!
We look forward to connecting and growing with you!
The Digital Marketing Program will be developed and delivered by Nancy Georges.
Nancy is a business and marketing strategist with over 30 years experience in business development, entrepreneurship, retail, marketing, strategic planning, wholesale, product development, customer service, training & manufacturing in a diverse range of environments & product categories, in Australia, Asia, USA and Europe. She is a consultant and trainer working with clients on a wide range of areas to ensure customer / community engagement for their business; strategy, marketing, digital integration and retail fundamentals, with practical experience as a retail manager, wholesaler, manufacturer, importer, exporter and business owner.
Nancy is a social media expert, she gained knowledge through using the tools in her businesses. She created The Business Crew, to support beyond the workshop.
A monthly meeting designed to support empower and encourage SMEs & business owners to navigate their way through the new connected marketplace and create their own advisory ‘boards’ while having access to her expertise and they develop their business skills.
Nancy wrote “7 Powerful Ways to Boost Retail Profits, In Any Economic Climate” , in 2010, to help retailers reconnect with the basic fundamentals of a successful retail business.